Wedding Planning and Management

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While wedding “planners” are readily available, no comprehensive academic text written for the purposes of preparing future event managers and wedding consultants is available. This book is proposed to fill a gap in the events management literature. Each chapter would include: 1) an organized discussion of theory and practice, 2) a “Management in Action” case study; 3) a “Research Roundtable” text; 4) a “Weddings around the World” cultural discussion; and 5) worksheets, checklists and additional resources.

Merchant: eBooks
Categories: Business